Advertise in Redlands, CA
A plain-English guide to local advertising in Redlands for small businesses, and where a shared postcard fits.
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Local advertising options in Redlands
There is no single best channel. Most Redlands businesses that grow steadily use a few of these together:
- Google Business Profile. Free, and it is how most people find a local business on Google Maps. Google's own Business Profile help explains how to add or claim one.
- A simple website. A page with your services, hours, phone and service area helps people who search for you by name.
- Social media. Good for regulars and for showing your work. Reach depends on followers or paid boosts.
- Direct mail. The only channel that reaches every home on a street, including people who do not follow you anywhere. With USPS Every Door Direct Mail you do not need a mailing list.
- Sponsorships and local events. Visible in the community and good for goodwill.
Why mail still works for Redlands neighborhoods
A postcard lands in the mailbox of every household on a route, whether or not they use social media. It stays on the counter, and it works for services people need now and then, like plumbing, dental care or a new restaurant to try. The trade-off is cost: mailing your own card means paying for design, printing and postage on every piece.
A shared postcard to about 3,000 Redlands homes
Redlands Neighbor splits that cost. One big 9x12 card holds 15 equal ad spots, about 4.5" x 2.5" each, with only one business per category. It mails by USPS EDDM to about 3,000 homes on six carrier routes in ZIP 92373. See the Redlands mailing area and how it works.
| Option | Price |
|---|---|
| Founding spot (first 8 businesses, locked 4 months) | $249/month |
| 3-month founding prepay | $672 |
| Regular spot | $299/month |
Paid in full up front by card, Zelle or check. Full details on the postcard advertising prices page.
How to tell if your Redlands advertising is working
- Put a code word or a short offer on the ad, such as "Mention REDLANDS", and count it.
- Use a QR code that goes to a page only the ad links to.
- Ask every new customer how they heard about you.
Frequently asked questions
What is the cheapest way to advertise in Redlands?
For reaching every home in a neighborhood, a shared postcard is one of the lowest-cost options, because 15 businesses split the printing and postage. A Redlands Neighbor spot is $249 a month at the founding price.
How do I advertise my small business in Redlands, CA?
Most local businesses mix a few channels: a complete Google Business Profile, a simple website, social posts, and something that reaches homes directly, such as mail. Redlands Neighbor covers the mail part with one shared postcard to about 3,000 homes in ZIP 92373.
Can I advertise only to Redlands residents?
Yes. Every Door Direct Mail goes to every address on the carrier routes you pick, so a Redlands Neighbor ad only reaches homes on our Redlands routes.
Do you design the ad?
Yes, at no charge. You send your logo, offer and services, we build the ad and you approve a proof before anything prints.
Want to see what Redlands residents read? Browse our free Redlands local guides, like the day trip to Redlands and best restaurants in Redlands.